Vector ScaleMARKETING
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LinkedIn, Snapchat and TikTok ads, run with the same focus on real results

Beyond Google and Meta, we set up and manage campaigns on LinkedIn, Snapchat and TikTok when your customers spend time there. Each platform has a different strength: LinkedIn reaches business decision-makers, while Snapchat and TikTok reach younger, mobile-first audiences through full-screen vertical video.
Discuss these platforms
Person filming a vertical video on a smartphone
LinkedIn Ads

LinkedIn: reach decision-makers by job, company and industry

LinkedIn lets you target people by job title, seniority, company, industry and skills. Clicks usually cost more than on other platforms, so it works best when each customer is worth a lot.

Sponsored Content

Image, video, carousel and document ads in the LinkedIn feed, for awareness and leads.

Lead Gen Forms

Forms pre-filled from LinkedIn profiles, so professionals can enquire in a couple of taps.

Message & Conversation Ads

Direct messages delivered to LinkedIn inboxes, with clear calls to action.

Text & Dynamic Ads

Smaller desktop ads, including ads personalised with the viewer's profile details.

Best for: B2B services, high-value contracts, professional services and recruitment.

Snapchat Ads

Snapchat: mobile-first reach, especially across the Gulf

Snapchat is widely used across the Gulf, particularly in Saudi Arabia, and is strong for reaching younger audiences with full-screen, sound-on content.

Snap Ads

Full-screen single image or video ads between Stories, with a swipe-up action.

Collection Ads

A main video or image with tappable product tiles. Built for ecommerce.

Lead Generation

Instant forms inside Snapchat to collect enquiries without leaving the app.

AR Lenses & Filters

Branded camera effects people play with and share. Built for awareness.

Best for: fragrance, beauty, fashion, restaurants, events and ecommerce brands targeting Gulf audiences.

TikTok Ads

TikTok: products and services that show well on video

TikTok rewards native-feeling, creator-style video. Ads that look like normal TikTok posts usually beat polished commercials.

In-Feed Ads

Full-screen vertical video ads in the For You feed, with a call-to-action button.

Spark Ads

Boost your own organic posts, or creators' posts with their permission, as ads.

Lead Generation

Instant forms inside TikTok to capture enquiries quickly.

Catalog & Shopping Ads

Product-based ads for ecommerce sales, in markets where available.

Best for: ecommerce, beauty and cosmetics, fashion, fitness products and anything that demonstrates well on video.

How we approach these platforms

Our published case studies come from Google Ads and Meta Ads. On LinkedIn, Snapchat and TikTok we apply the same measurement-first process, so every test answers a clear question.

  • Tracking and conversion events set up before launch
  • A defined test budget and a clear success measure agreed upfront
  • Creative briefs written for each platform's native style
  • Weekly reviews, then scaling only what produces real enquiries or sales
About creative: these platforms run mainly on vertical video. Your business supplies the creative. We brief exactly what to film or design, or brief a designer or creator for you, and test what works.

Questions about LinkedIn, Snapchat and TikTok ads

Should I advertise on TikTok or Snapchat instead of Meta?
Usually as an addition, not a replacement. If your audience is active there, a defined test budget alongside Google or Meta shows whether the platform brings customers at a cost that works for you.
Is LinkedIn advertising worth the higher cost?
It can be when a single customer is worth a lot, as with B2B services or large contracts. For low-value purchases, other platforms are usually more cost-effective.
Do I need video?
For TikTok and Snapchat, yes. Simple, authentic vertical video often works better than expensive production. LinkedIn also supports image and document ads.

Thinking about a new ad platform?

We'll help you decide whether it's worth testing, and how to measure it properly.

Discuss these platforms